The Bird Group makes its foray in the hospitality sector, enters into a 50:50 joint venture with Thailand’s premier hospitality group, Dusit Hotels and Resorts
New Delhi, March 15 , 2007: The Bird Group under its wholly owned subsidiary, Bird Hospitality Services (BHS), today announced its foray in the hospitality business with Dusit Hotels and Resorts, Thailand’s leading premier hotel company. Under this joint venture, Bird Hospitality Services is committed to develop six, 4 to 5 star hotels, which will provide Dusit the possibility to manage or franchise several hotels in India. The first three properties, projected to open within 2010, are in Delhi, Goa and Rishikesh; and the next three by 2013 will be in Pune, Amritsar and Jaipur. The total investment in the hotels from Bird Hospitality Services is approximately over 200 million U.S Dollars.
Elaborating on the same Ankur Bhatia, Executive Director, Bird Group said, “The Bird Group has been a forerunner in the travel and tourism industry for almost four decades, with a touch point in every vertical of the industry. Seeing the tremendous demand and the burgeoning growth in this sector, it was only logical for us to step into the hospitality industry. We are delighted to enter into a strategic alliance with Dusit Group, Thailand’s leading and one of the oldest hotel groups. Considering that India is witnessing a tremendous boom with inbound travel of 4.43 million in 2006 with a double digit growth forecast year on year till 2020, this partnership comes at the most opportune time. Our main focus will be to provide our customers a world-class experience with professional quality service that blends efficiency and traditional touch.”
He further added, “Delhi is already in short supply of business and leisure hotels, which will be further heightened with the advent of the Commonwealth Games in 2010, while in Goa there is a growing demand in leisure (domestic and overseas) segment, and Rishikesh is also witnessing a sharp rise in demand of leisure and MICE segments. “
According to Chanin Donavanik, CEO of Dusit Hotels & Resorts, “We are really excited about this new venture because we know that India is a new market that is ready to be tapped into. It has the right resources, unspoiled natural environment and capable manpower to ensure the healthy growth of its local hospitality industry. We believe that India is ready for newer experiences and cultures from overseas hotel chains. At the same time, Dusit is eager to learn from what India has to offer. It will be a shared experience that’s going to be exciting and insightful for both Bird Hospitality and Dusit.”
In the 1st phase of its launch (Delhi, Goa & Rishikesh), collectively the elegant properties will comprise of approximately 500 stylish deluxe rooms and suites. The properties will serve variety of cuisines from Continental, Indian and world cuisines. With state-of-the-art equipped meeting rooms and the latest audio-visual facilities that will make the property an ideal venue for meetings and conferences. All hotels will boast of an extensive spa, wherein guests can avail a wide range of non-clinical treatments to rejuvenate and pamper themselves in well designed private therapy suites.
About Bird Group
The Bird Group is one of the largest diversified groups in the aviation, travel and information technology arena. A conglomerate of independent companies, the Bird Group seeks to provide solutions to upcoming challenges in these competitive domains. After ushering in an era of automation in the travel sector, the Bird Group pioneered Business Process Outsourcing and IT enabled services in the Indian Subcontinent. With a turnover of over 36 Million US Dollars, a workforce of nearly 2,800 employees, 40 fully automated offices across the Indian subcontinent and multiple collaborations with leading global business organizations, the group continues to grow and strengthen its network of services.
For more information, visit the Bird Group website at www.bird.in
About Dusit Hotels & Resorts - Leading Hospitality Group Renowned for the Thai Way of Life
For more than 55 years, the name Dusit has been synonymous with the finest hotel properties, world-class standards of comfort and convenience, and a professional quality of service blending efficiency with the warmth of traditional Thai hospitality, to uniquely meet the needs of both business and leisure travellers.
Chairperson Thanpuying Chanut Piyaoui originally founded Dusit Group in 1949 with the opening of her first Princess Hotel, in effect laying the foundation for Dusit and Royal Princess hotels and resorts, which today have 18 properties, locally and internationally. The group’s prestigious flagship property, The Dusit Thani, Bangkok, was opened in 1970, and ever since has set stringent standards for what Dusit has always excelled in, the Thai Way of Life.
Today, the Company is poised for growth and expansion, both locally and internationally, commencing with the new development program of a modern lifestyle hotel expansion - the D2 hotels + resorts - the first one in Chiang Mai, in Northern Thailand. Other D2hotels are planned in Pattaya and Samui Island. In keeping with its expansion plans overseas, the Company is looking to enter into joint ventures, management contracts or investments/acquitions with reputable and well established hotel companies in Asia such as India and China, the Middle East and Australia; capitalizing on its known strengths, experience and know-how in hotel/resort management and operation. For more information, visit www.dusit.com
For further information please contact:Shruti Malhotra